Archive for October, 2007

Put your web site address on EVERYTHING!!!

Web Site Promotion for the Small BusinessOctober 21, 2007 Put your web address on everything… You should already have your web address on your business cards. If not, shame on you. Also, you need to put your web address on give-away items, such as pencils, pads, pens, cups, golf tees, golf balls, frisbees, bottled water, [...]


Promote your site with your car…

Web Site Promotion for the Small Business v2 October 20, 2007 This tip is off the wall, but it works. I am the web site manager for a martial arts school (www.stlouisselfdefense.com). One of the methods I used (not currently) was to put the web site address on the rear window of my car (see [...]


Measuring Page Rank

Web Site Promotion for the Small Business v2 October 19, 2007 All of this site promotion stuff is great, however, if you can’t measure your efforts, what good are they? If you spend 40 hours a week to promote your site and you gain 1 new visitor, you’ve wasted 40 hours. Promotion of your web [...]


Reciprocal Links

Web Site Promotion for the Small Business v2 October 18, 2007 Did your parents ever tell you do unto others…? Today's tip has to do with doing unto others. Reciprocal Links (aka Link Exchange) occur when you place links to another website on your site in exchange for links back to your site from theirs. [...]


Email Signature

Web Site Promotion for the Small Business October 17, 2007 Today’s tip is a simple, but often forgotten one. What does this look like: John A. Simpson Owner, Simpson Properties, LLC 314-779-7821 www.simpsonpropertiesllc.com It’s my email signature. Every email you send out, as a small business owner, should contain your web address. This will get [...]