Tips on analyzing Keywords

Posted by John

January 9, 2008

by Sandeep

The
keywords are important words that your visitors use to find your site.
The prospect visitor will type a keyword in the search engine and will
get a list of results. In order your website to be displayed by the
search engines on a specific search phrase the search engines should
“believe” that your website is relevant for this search phrase. To make
your website relevant for a certain keyword you need to choose them
carefully and to use them wisely in your website content and meta tags.

A keyword is a word that is going to be placed in your article several
times, not just once as that would make every word a keyword. When a
spider sees that you have a word placed several times in an article, it
will determine that your page may be useful to users that search for
such a keyword.

Keyword tags are an important element in all web pages. keyword tags
are one of the best ways of optimizing the number of visitors on your
site.

A good web page should contain the information that people are looking
for. So, while developing the content of any web page its really
important to find out the important keywords and then to put them in
the content of the web page. Basically the keywords can be found easily
when u will view as a user or visitor of the web page, find out how the
visitor will use the search terms and those search terms will become
your most important keywords.

Keyword research is very time consuming but if done right, will provide
your website a continuous flow of quality targeted traffic. Using the
best keywords to describe your web site helps get those searchers to
visit your website. In information retrieval a keyword is a word or
phrase which describes a concept found in a document.

Search engines today only want one thing and that is quality, relevant
search results that will be of help for all of their users. So, they
only find those web pages having good content.

Keyword Density
At the time of this publication, an article – or webpage content – can
be as short as 300 words while anything more than 600 words (in SEO
Article Marketing) is thought to lose a reader's interest. The number
of words in an article is extremely important, as it helps to determine
a thing called keyword density.

Here are a few techniques that you can use to help determine what
keywords and phrases you should select preferably before building your
Web site.

• First, make your own list of keywords (search
words) and key phrases (search phrases) that your potential customers
might use when looking for your information, product, or service.
Remember to include synonyms and well as common misspellings.

• Search these keywords and key phrases to find your competitors on the
top search engines. Then review these Web sites for keywords they are
using.

• If you have a Web site with a statistics package or Web analytics
software check the keywords and key phrases that people are presently
using to view your Web site.

How to Analyze Keywords? The first step is research and creating a
list of potential keywords. Various methods and ways to build the list
of search terms are:

• List all the keywords your competitors are using on their websites.

• Discuss the likely search phrases_creations used by your colleagues and friends.

• Study the log for current traffic to your website and list all the keywords that brought traffic to your website.

• Refer Thesaurus.

• List all your primary products and services offered on the website.

If your website sells branded products and services then list all the brand names.

For more details on Analyzing Keywords visit www.mobilex.in
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About the Author

Sandeep kumar
SEO Executive
sandeep.mobilex@yahoo.com

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© Copyright 2009, John A. Simpson. All Rights Reserved.